How to become a Solopreneur and lead an Independent Life.
Solopreneur refers to an individual who
sets up and runs a business on their own. Now, who doesn’t want to start their
own business? I am pretty sure that most of you at some point in your life have
thought about building your own dreams.
There are a lot of advantages
to being a solopreneur such as financial freedom, recognition, and
flexibility. However, getting started as solopreneur can be challenging.
Here are five tips
to get started as a Solopreneur and lead an independent life:
1. Pick your passion
This is the most important part of your
solopreneur journey. You have to choose something that you’re truly passionate
about, because doing something that you don’t like on a daily basis will be
exhaustive. A lot of people run a business like it’s a burden, and sooner or
later they’ll fail.
There’s a reason why famous artists,
musicians, and writers make a lot of money –they’re very passionate about it.
Make a list of your hobbies and then find out what’s the one thing you can do
on a daily basis without getting exhausted. It can be anything like writing,
painting, or any services you can offer.
Figure out how to monetize your hobby
or profession. While this can be tough, I know a chartered accountant who
straight away started offering services on his website after graduation instead
of working under someone. There can be a way if you just sit back and think
creatively.
2. Pick a brand name
Once you figured out your niche, the
next important part is to build a brand around it. These days building a brand
means getting on the internet. Whether you’re an artist or a local small
business owner, you can’t ignore the internet.
Pick a suitable name that suits your
niche, start a website or blog and create social media
profiles as well. You don’t have to spend a lot of money to build a website.
Just make sure you grow your brand awareness. By doing so you’re leveraging
your chances of being a successful Solopreneur.
If you carefully analyze some local
small businesses, you will find that there’s a huge gap in their brand approach
when it comes to internet branding. If you’re reading this, I’m pretty sure
that you have a certain level skill-set to use technology; make use of this to
increase your brand awareness. Over time, your brand will bring you an identity
that you will find very joyful.
3. Build
a suitable schedule
You certainly don’t have to quit your
day job to start your venture. A lot of folks complain they don’t have enough
time, but that’s not the reality. They just procrastinate without taking
action.
Here’s the secret: There is not a
single successful person who made it overnight — They all built it in chunks.
If you just dedicate one hour every day to build your dream, you will have a
clear direction after a few months. Just forget about the “How” part and take
action each day.
4. Build a small team of freelancers
A Solopreneur doesn’t necessarily mean
you have to do everything yourself. In fact, a lot of successful Solopreneurs
have a small team of freelance designers, developers, lawyers, and
proofreaders.
Once you reach a certain level of
success, you can outsource some work to provide you with more flexibility and
time to think. If a client needs the logo for their website, I find some logo
designers on freelancing sites. Why? Because I’m not good at designing but
still offer these services. In fact, Steve Jobs never wrote a single line of
code, yet reached Apple to great heights.
5. Fully commit yourself
It took me over eight months to earn my
first dollar with my blog, but now after six years here I’m thinking — I’m glad
I didn’t quit. You’ll face a lot of hurdles, you might get bored, depressed and
lack motivation, but try to keep a positive attitude towards your journey.
Always aim for long term goals in life. Joel Brown set a 10-year vision for success while starting this
website. Also, never get caught up with momentary gains because it’s a hurdle
for your growth. Fully commit yourself to your dreams and believe it’s possible
to make a living with your passion and lead an independent life.
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Written by Adithya Shetty
How do you plan to
reach your goals in business? Share with us some tips and advice for fellow
readers!
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